PSG Sells NFT Tickets for Resuming Japanese Tour after 27 Years

French football team Paris Saint Germain (PSG) is resuming its Japanese tour for the first time in 27 years, and this time, the ticket for its scheduled fixtures is being sold in the form of non-fungible tokens (NFTs).

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The Japanese Tour NFT tickets will feature three premium tickets for each of the three games and will be on sale until Wednesday.

Buyers of the PSG Japan Tour tickets will gain access to the venue’s VIP section and will be able to have personal interactions with some of PSG’s star players and have photos taken with them. The last time PSG went on a tour to Japan was in 1995, and in a bid to celebrate this event, the club will also be selling a commemorative NFT.

The proposed first match of the team will be held on July 20 with Kawasaki Frontale under the J1 League. The football club’s biggest stars, including Kylian Mbappe, Neymar Jr, Lionel Messi, Marco Veratti, and Marquinhos, will be joining the Japan tour.

Football clubs have a fast-growing embrace of digital currency-related innovations, and PSG is undoubtedly one of the first adopters. The club had its fan token go live on the Binance Launchpad back in December 2020 and has been using the token to foster closer participation in the club’s affairs amongst its fans around the world.

While PSG comes off as the first football club to sell its ticket as NFTs, other prominent clubs worldwide are also championing many bullish innovations regarding the adoption of digital collectables.

In March, Spanish football giant FC Barcelona announced that it was preparing to launch its own NFT collection and digital currency. Other mega clubs, including Manchester United and Manchester City, are also notably heavily invested in Web3.0 and the Metaverse ecosystem.

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PSG Sold NFT Tickets for Resuming Overseas Tour after 27 Years

French football giant Paris Saint Germain (PSG) is resuming its Japanese tour for the first time in 27 years, and this time, the ticket for its scheduled fixtures is being sold in the form of Non-Fungible Tokens (NFTs).

PSG2.jpg

The Japanese Tour NFT tickets will feature three premium tickets for each of the three games and will be on sale until Wednesday.

Buyers of the PSG Japan Tour tickets will gain access to the venue’s VIP section and will be able to have personal interactions with some of PSG’s star players and have photos taken with them. The last time PSG went on a tour to Japan was in 1995, and in a bid to celebrate this event, the club will also be selling a commemorative NFT.

The proposed first match of the team will be held on July 20 with Kawasaki Frontale under the J1 League. As revealed by the football club, its biggest stars, including Kylian Mbappe, Neymar Jr, Lionel Messi, Marco Veratti, and Marquinhos, will be joining the Japan tour.

Football clubs have a fast-growing embrace of digital currency-related innovations, and PSG is undoubtedly one of the first adopters. The club had its fan token go live on the Binance Launchpad back in December 2020 and has been using the token to foster closer participation in the club’s affairs amongst its fans around the world.

While PSG comes off as the first football club to sell its ticket as NFTs, other prominent clubs worldwide are also championing many bullish innovations regarding the adoption of digital collectables.

In March, Spanish football giant FC Barcelona announced that it was preparing to launch its own NFT collection and digital currency. Other mega clubs, including Manchester United and Manchester City, are also notably heavily invested in Web3.0 and the Metaverse ecosystem.

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Messi Accepts PSG tokens for Partial Payment after joining Paris Saint-Germain Soccer Club

Argentinian football superstar Lionel Messi accepts cryptocurrency PSG tokens as part of the payment after signing a new contract with the Paris Saint-Germain (PSG) team. 

On Tuesday, Messi transferred to Paris Saint-Germain (PSG) with a two-year contract after departing from his Spanish soccer club Barcelona. Messi will be able to practice a flexible contract right in his third year of the new contract.

This new signing brings him an annual salary of $41 million, plus bonuses, and according to CNBC reports, there is a $30 million signing fee.

According to PSG’s statement, the “Welcome Package” given to Messi worth approximately Euro 25-30 million ($2.9-35 million USD) contains a large amount of $PSG tokens. The club did not disclose the specific proportion of tokens in the package.

The cryptocurrency “$PSG Fan Tokens” was founded in January 2020 by an app for football (soccer) fans called Socios.com. The $PSG token is a fan token, tokenised asset representing proof of ownership or even membership. Users can acquire voting rights to influence the clubs they support by developing club-specific Fan tokens.

Various clubs are increasingly joining the boom of cryptocurrency. Socios.com, a cryptocurrency platform that provides tokens to PSG and other top clubs, stated that tokens generated nearly $200 million in revenue for its partner clubs in 2021

The CEO of Socios.com, Alexandre Dreyfus, said that in a statement:

“Fan Tokens and Socios.com play an increasingly prominent role across sport at the very highest level.”

The price of Paris fan tokens has risen this week due to the rumours of the Messi deal. New sales are about 30 million euros, and PSG accounts for the majority of them, at least 15 million euros (at least 15 million euros).

According to data from CoinMarketCap, the market value of PSG’s token is approximately $123,165,140, ​​which has soared by more than 130% in just five days due to the endorsement of football superstars.

Paris Saint-Germain Fan Token (PSG) was trading at $42.12, up by 11.16%within 24 hours. 

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PSG price resumes rally to all-time highs as Lionel Messi officially joins Paris Saint-Germain

PSG, a fan token launched by Paris Saint-Germain, resumed its uptrend Thursday after Lionel Messi confirmed that he is joining the French football club.

The PSG/USD pair jumped by 10.57% to hit an intraday high of $41.90. The pair’s latest upside move followed an almost 40% bearish correction from its all-time high of $61.53, achieved on Aug. 10 amid speculation that Argentinian football superstar Messi would sign a multi-year contract with Paris Saint-Germain. 

“Paris Saint-Germain is a possibility, yes,” Messi stated during his emotional farewell address after ending his 19-year stint at FC Barcelona, on Sunday. However, he added that “nothing is confirmed” and that he is still talking about the possibility of joining Paris Saint-Germain.

The cost to purchase one PSG token almost doubled after Messi’s public address. It later corrected due to what appeared like profit-taking but resumed its bull run entering the Thursday session, almost a day after Messi finalized his two-year contract with Paris Saint-Germain.

PSG price performance throughout its trading history. Source: TradingView.com

Moreover, Paris Saint-Germain revealed that the €35 million per season financial package to Messi would also include payments in PSG fan tokens. The news service cited sources from the football club, claiming that PSG would be a part of Messi’s “welcome package,” provided by Socios.com, the club’s fan token provider.

Socios’ own in-house currency, Chiliz (CHZ), rallied up to 12.30% to $0.368 for the first time in almost two months, after the Messi-PSG news broke out.

Chiliz price daily chart. Source: TradingView.com

Tokenizing sports

The news, on the whole, served as a validation of the sports industry’s active foray into the widely untapped world of cryptocurrencies. In doing so, clubs attempted to employ digitized tokens to provide holders the right to vote on minor decisions and enable them to buy sports merchandise.

On the other hand, fan tokens’ popularity also served as an opportunity to gauge fan sentiment for any decision a club makes. For instance, PSG’s rally to an all-time high based on potential Messi recruitment helped showcase the club’s followers approval of the decision.

Football clubs Manchester United, Arsenal, FC Barcelona, and Italian AC Milan launched their fan tokens earlier this year. Even the national football team of Portugal launched its own crypto token in June on Socios.com.

Meanwhile, the French Football Federation announced that it would launch player nonfungible tokens (NFT) alongside Sorare, a blockchain-based fantasy soccer game.

Socios.com’s Chiliz exchange founder and CEO Alexandre Dreyfus noted that clubs that signed up with them at the early stage made massive profits in terms of revenue. When the business model of monetizing fan engagement worked financially, more clubs joined them.

“The thing is, all of these teams, they talk to each other,” Dreyfus told Sports Pro Media.

“So they call each other and say, ‘hey, can we have more information about your partnership with Socios? Does it work? Are we legit? Did you really get paid the amount you got paid?”

As a result, Socios.com has grown its partners from 20 to 48 so far in 2021, raking in more than $200 million in revenues.

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