Esports, Web3 Firm Ampverse Expands into the Philippines

Esports and Web3 company Ampverse has expanded into the Philippines, making it the fifth market.

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With the expansion, Ampverse plans to invest more than 100 million pesos in the Southeast Asian country’s local gaming and esports ecosystem. 

The investment will focus on boosting esports, talent, commerce, and Web3.

Ferdinand Gutierrez, CEO of Ampverse, said, “the gaming scene in the Philippines is flourishing; over the past several years, we have witnessed incredible developments, and the landscape is now ripe for further growth and success. As a Filipino myself, I’m excited to go back to my roots and build something special in this thriving market. My mission is to grow the Filipino gaming ecosystem to world-class status.”

Along with the Philippine escalation, Ampverse has also signed with an amateur Mobile Legends esports team which will play under the Minana brand. The team has reportedly won 11 straight Mobile Legends championships.

Meanwhile, Ampverse has appointed Julius “Banoobs” Mariano as Regional Expansion Manager. Banoobs previously worked for Twitch as Country Manager Philippines and has become well known as a Filipino gaming executive who is also a streamer with a 100,000+ strong social media following.

“Mat (Chief Gaming Officer, Ampverse) and I helped establish and grow the gaming scene in the Philippines nearly a decade ago at Twitch, so it’s a dream to be working together again with our common aim to innovate and build the foundations for the next decade of Filipino gaming,” said Banoobs. 

Meanwhile, Julius is charged with bolstering the Ampverse team on the ground in the Philippines. He will spearhead Ampverse’s growth in-market and will be followed by a number of new hires in the coming months across esports, sales, marketing, operations and web3.

Founded in 2019, Ampverse has entered Singapore, Thailand, Vietnam, and India. The company is currently working on expanding into the Indonesian market by late 2022.

Image source: Ampverse

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Brazilian E-sport’s Team MIBR Partners with Bybit

Brazilian esports team MIBR has announced a partnership and sponsorship deal with crypto exchange Bybit for the next three years.

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This sponsorship deal is the first partnership since Bybit entered the Brazilian market.

The two companies plan to deliver consumer events and promotions globally to redefine finance and sports through sponsorship.

MIBR and Dubai-based Bybit also plans to curate crypto and financial education content across the e-sport club’s channels with an aim to expand the intersection between the esports and crypto communities. The financial education resources will also help gamers to diversify and invest in digital currencies.

Roberta Coelho, CEO of MIBR, said “together we (MIBR and Bybit) are going to place MIBR in Web 3.0, understand the interests of our fans in the digital assets universe and deliver the utmost experiences. As per Bybit’s slogan, we will lead MIBR to the next level”.  

According to a report from Newzoo, the global esports audience is forecasted to grow +8.7% year on year to reach 532 million. While, esports enthusiasts — those who watch esports content more than once a month — will account for just over 261 million, the report added.

According to Esports News UK, the esports industry is estimated to value at about $1 billion over the next six years, and some expect it to reach $6 billion.

The partnership with MIBR is not Bybit’s first e-sport venture. The company began collaborations with esports teams in 2021.

In August last year, Bybit announced a three-year cooperation agreement with the e-sports organisation Astralis, Blockchain.News reported.

The official announcement stated that the Bybit’s logo would be shown on the front of Astralis’ counter-strike jersey and displayed in digital form on its streaming media platform twitch.tv and social media platforms. This collaboration aims to strengthen ties between the fastest-growing shared population communities, the report added.

Bybit is also in collaboration with Formula One’s Oracle Red Bull Racing, German Bundesliga football club Borussia Dortmund and Japanese J League football club Avispa Fukuoka. 

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Demand for Zilliqa Blockchain in Play-to-Earn Games Gains Steam

Zilliqa, a public blockchain that offers solutions to decentralized applications (dapps) and enterprises, is emerging as one of the sought-after networks in the esports industry based on notable partnerships. 

Zilliqa recently collaborated with three large esports brands, namely RRQ, Ninja in Pyjamas, and MAD Lions, to aid in non-fungible tokens (NFTs), play-to-earn (P2E) gaming models and Web3-enabled fan engagement. As a result, bridge the gap between gaming communities and crypto.

 

Ben Livshits, Zilliqa’s CEO, believes these collaborations cement the fact that blockchain technology is shifting from the fringes of traditional finance to the centre of people’s lives.

 

He added:

“Being associated with the top, most-watched esports entities in the world is an honour. With millions of followers worldwide and a passionate fan culture, the creation of borderless gaming communities is inevitable. Thanks to AR and VR-powered technology, we’ve created possibilities for gamers, influencers and fans to engage, earn and entertain as crypto and gaming join forces.”

Zilliqa’s secure-by-design language, Scilla, coupled with its sharding protocol, enables high transaction volumes, making the blockchain network one of the sought-after in the gaming arena.

 

Tom Fleetham, Zilliqa’s head of gaming and sports, stated:

“I firmly believe that gaming will be the sector that drives the next exponential growth in blockchain users. These types of partnerships can accelerate that adoption.”

Blockchain gaming continues to gain traction, with different networks trying to outdo each other.

 

For instance, AmioTalio, the founder of game development platform Paradox Studios, recently disclosed that Solana was getting a competitive edge compared to Ethereum in creating P2E games based on its easy programming language.

 

With blockchain gaming continuously accelerating the metaverse narrative, AmioTalio noted that the huge funding that Solana was offering developers was intended to woo them from the Ethereum network, and it was starting to take shape.

 

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Terra sponsors Washington Nationals, Bitstamp backs Immortals esports

Sports and esports fans will soon see more crypto ads during games as Terra has partnered up with the Washington Nationals MLB team and crypto exchange Bitstamp is now partnered with esports organization Immortals.

Terra (LUNA) is the 10th largest cryptocurrency by market cap and the blockchain that produces the UST stablecoin. The project is governed by a decentralized autonomous organization (DAO), which is now an official partner of the Washington Nationals.

The Terra community committed $38.2 million in UST over the next five years to secure the deal. The partnership was proposed by Terra founder Do Kwon on Feb. 1 through the community’s governance platform.

As part of the partnership, there are plans to allow fans at games to make purchases with UST at the team’s home stadium, Nationals Park, as early as next season.

The team will also display Terra signage around Nationals Park during games and produce a five-part video series promoting Terra.

Nearly 1.5 million fans attended Nationals games throughout the 2021 season. That number is expected to climb above 2 million as Covid-19 restrictions are lifted, giving Terra greater exposure in the ballpark.

The Terra community joins FTX as a major crypto outfit sponsoring professional American sports teams.

From real to virtual pro sports

U.K.-based crypto exchange Bitstamp announced on Feb. 9 that it has partnered with the U.S.-based Immortals competitive esports organization.

The deal will see Bitstamp and Immortals collaborate on three fronts including future nonfungible tokens (NFT) for fans.

Immortals will launch a team of content creators who will serve as Bitstamp brand ambassadors and offer “interactive streams, custom content, and exclusive giveaways that fuse crypto and gaming.”

Bitstamp will sponsor the Immortals during the League of Legends World Championship. At the championship, every time Immortals draws first blood (that is, gets the first kill in a match) fans will have a chance to win crypto.

Related: FarmVille developer Zynga set to release first NFT game this year

The Immortals stated the partnership is “specifically designed as both an educational opportunity, through which fans can learn more about crypto, and to enable fans to explore and interact with the Web3 space.”

Bitstamp now has its second official partner after Guild Esports PLC for its Bitstamp Gaming platform.