Japanese Mobile Operator Partners with Accenture to Boost ESG Using Web3

NTT DOCOMO, the leading mobile operator in Japan, has collaborated with Accenture to propel the application and adoption of Web3 when tackling social issues. 

In a statement, the strategic partnership will promote environmental, social, and governance (ESG) issues, develop talent and create a secure Web3 platform. 

Comprising more than 84 million subscribers, NTT DOCOMO will avail its expertise in the telecommunication industry as well as its experience when dealing with society-wide issues.

On the other hand, Accenture, a global digital, cloud, and security services company, will develop an operational foundation for the Web3 initiatives.

Motoyuki Li, NTT DOCOMO’s president and CEO, pointed out:

“Web3 is the most impactful technological development since the Internet. DOCOMO, in collaboration with Accenture, will revolutionize social infrastructure by utilizing blockchain and building a safe and secure Web3 environment.”

Web3 is already being used for societal solutions in Japan. For instance, the government and companies are utilizing Web3 to streamline carbon credit markets meant to fight climate change.

The partnership between NTT DOCOMO and Accenture is meant to propel Japan’s quest to be a leading Web3 market. It also seeks to boost Web3 adoption globally. Li stated:

“We will build an environment where the power of creators and developers can come together. We are glad to be promoting the Japan-developed Web3, and we welcome individuals and companies to join us in the global development of Web3 services.”

Addressing societal issues touching on diversity, sustainability, and inclusion is vital. Atushi Egawa, a senior managing director at Accenture, sees Web3 as a stepping stone toward this objective.

Egawa added:

“Our collaboration with NTT DOCOMO is designed to create an industry platform leveraging blockchain and other digital technologies.”

The World Economic Forum (WEF) recently established a Crypto Sustainability Coalition to investigate the capability of Web3 in tackling climate change, Blockchain.News reported.

The WEF noted that blockchain tools would propel transparency in the worldwide carbon credits market, whereas crypto mining would trigger renewable microgrids through off-peak demand and decentralization.

Image source: Shutterstock


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